WRANGLER

The American West is where legends are born. And without a doubt, Wrangler has carved its place in the bedrock of classic western iconography. Weaving cowboy tradition with tough-as-nails apparel, Wrangler has cemented its reputation amongst genuine, hardworking men and women all across this great land.

Our work for them has covered everything from overarching national brand messaging, to Covid response, to turnkey marketing for their yearly sponsorship showcase: the Wrangler National Finals Rodeo (WNFR) in Las Vegas.

Long live cowboys. Long live cowgirls. And long live Wrangler.

WRANGLER CAMPAIGN RESULTS: • Rise in market share: 7th to 1st • 90MM Avg. earned media impressions each year • 13% Avg. YoY WNFR attendance increase for 10+ years • 10% Avg. YoY merchandise sales increase for 5 straight years